Dentsu X Lands Another Expansion With McCormick & Company Win

 

McCormick & Company, the food industry giant behind French’s, Schwartz, Ducros, Frank’s RedHot and other brands, expanded its long-term relationship with Dentsu X following a review. After slowly increasing its scope over the years, the Dentsu Media agency won the chunk of McCormick’s business it was missing–namely, the Europe, Latin America and Southeast Asia markets…. 

​ McCormick & Company, the food industry giant behind French’s, Schwartz, Ducros, Frank’s RedHot and other brands, expanded its long-term relationship with Dentsu X following a review. After slowly increasing its scope over the years, the Dentsu Media agency won the chunk of McCormick’s business it was missing–namely, the Europe, Latin America and Southeast Asia markets…. Adweek Feed ........Related post....

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